The social media share buttons on your site will help you increase traffic by prompting visitors to share your content on their social profiles. They do not send visitors to another page on your website; rather, they allow you to increase the visibility of your content by generating more high-quality backlinks. They also help you improve the user experience on your site by increasing your content’s reach. Most importantly, social sharing is an essential part of attracting an audience.
If you have an eCommerce site, chances are that you have social share buttons on your site. Even if you don’t have a social media presence, your website probably has social media icons on individual products or blog posts. Social share buttons have become a standard part of marketing strategy for many businesses, and you probably want to make sure your social media presence is as visible as possible. If your social media presence is minimal, removing these buttons might not be necessary.
Social share buttons can be added to any website. However, most sites stick to a maximum of three or four share buttons. Too many can be confusing, and can actually detract from the overall sharing goal. Make sure you test your new feature before making it widespread on your website. And if you do add social share buttons, consider ways to make them more useful. These buttons are incredibly easy to add, so you should use them.
